Web Directions USA The Web Industry Conference September 21Ð25 Midtown Atlanta Register before August 15 and save $100! Skip to the content Home Program Workshops Sponsor Expo Venue Pricing Contact Register now! Design Track Development Track Keynotes Networking Speakers Design Track Dan Rubin gets creative with CSS3 and HTML5; Juliette Melton runs effective remote research; Aaron Walter gets all emotional about design; Esther Derby introduces agile to UI; Ryan Freitas balances data-driven and genius design; Zoe Mickley Gillenwater streamlines sites with CSS3 and Jason Cranford Teague celebrates the year of web typography. Agile Meets UI HOW TO INCORPORATE UI & UX INTO AN AGILE PROCESS Presenter: Esther Derby Agile teams work in short iterations and deliver working softwareÑthat means coded, tested, documented, and if the customer decides the time is right, ready to go out the door. Teams work on features in tiny slices based on prioritized user stories, avoiding big up front design. But without a design phase, where does UX and UI fit? Esther will share strategies for evolving UI design as the software grows, keeping UI designers in the loop and helping everyone on the team be a better designer (cause they think already are). Learning to Love Humans: Emotional Interface Design BOW DOWN TO THE MACHINE NO LONGER! Presenter: Aarron Walter Humans, though cute and cuddly, are not without their flaws, which makes designing for them a challenge. By understanding how the wet, mushy processor works in these hairy little devils, you can design interfaces and web experiences that will have them hopelessly devoted to your brand. In this talk, Aarron Walter will introduce you to the emotional usability principle Ð a design axiom that identifies a strong connection between human emotion and perceived usability. Through real-world examples, youÕll learn practical interface design techniques that will make your websites and applications more engaging to the humans they serve. Creativity, Design and Interaction with HTML5 and CSS3 USING UP TO THE MINUTE TECHNOLOGIES FOR INTERFACE DESIGN Presenter: Dan Rubin HTML5 and CSS3 are the newest stars of the web: the cornerstones of progressive enhancement, the future of online video, the easiest way to build web applications for desktop and mobile devices, and a brilliant foundation upon which we can add complex interaction and animation layers with javascript and Canvas; happily Ñ thanks to much-improved browser support Ñ we can now use them. In this session, Dan Rubin will show you whoÕs already taking advantage of these latest additions to our toolbox, what this means for interface designers, and how you can bring the same techniques to your projects. Remote research: Running effective remote studies TOOLS AND TIPS FOR GETTING THE MOST OUT OF YOUR USER RESEARCH Presenter: Juliette Melton Remote research can raise the quality and lower the costs of your user research efforts; using a combination of surveys, video, screensharing, and phone, you can connect with a much broader range of users than you could using traditional lab-based usability tests, while using resources more efficiently than you would doing contextual research. In this workshop-style talk, Juliette Melton will cover recruiting sources, technology tools, and caveats you might not have thought of, including managing time zones and participant distraction. We will also address pros and cons of increasingly popular non-scripted research services. 2010: The Year of Web Typography BEAUTIFUL TYPE ON THE WEB HAS COME OF AGE Presenter: Jason Cranford Teague For almost 15 years, Web designers have had a list of 10 ÒCore Web fontsÓ to choose from. Many ask, ÒWhy canÕt I just download a font file from my Web server the same way I can an image?Ó Well, actually, you can. The verbiage for font linking is a little different than images, but the syntax for Webfont linking has been around for over 10 years as a part of the CSS standard. Web typography expert Jason Cranford Teague shows you how to apply the principles of fluid typography, to choose, find and use Webfonts and create your unique typographic voice. Come and find out why 2010 is going to be the year of Web typography. Balancing Data-Driven & ÔGeniusÕ Design WHEN AND HOW TO USE DATA IN DESIGN Presenter: Ryan Freitas Building compelling consumer experiences is often described as being more art than science. Increasingly, those who build them are under pressure to validate their design decisions with data. What is the appropriate role of quantitative and quantitative data when designing for interaction? What are the most effective ways to gather and interpret data that effectively improves the quality of the consumer experience? Ryan Freitas will tackle these and other issues while discussing the importance of integrating data-based iteration into your heuristics-driven design process. Effective and Efficient Design with CSS3 GO BEYOND THE SKIN DEEP WITH CSS3 Presenter: Zoe Mickley Gillenwater Since many pieces of CSS3 are now supported in the majority of browsers, web sites are popping up all over the place that feature rounded corners (ooh), drop shadows (ahh), and unique embedded fonts (hooray!). But CSS3 can do more than add visual richness to your sites (though itÕs quite good at that). Using robust, forward-thinking CSS3 techniques in place of the old standbys can have tangible benefits for your business and users. Powerful new selectors and image-free visual effects can streamline your sites and improve their speed. Media queries can make your sites more adaptable and usable on the wide variety of browser configurations and user agents in use today, including mobile devices like iPhone, Android, and iPad. CSS3 is changing how we design and develop web sites, allowing us to quickly and easily create and maintain highly efficient and adaptable sites that are a pleasure to use. YouÕll learn practical yet progressive examples of the most beneficial CSS3 techniques to put to use in your pages today. SEARCH LOEWS ATLANTA HOTEL Special offer: stay at the conference venue for just $179 per night Ð thatÕs $100 off! STAY IN TOUCH Twitter: @webdirections See what all the speakers have to say on Twitter Track the latest Web Directions news (RSS) DOWNLOAD OUR ONE-PAGER Need to convince the person who writes the checks? Grab our ready to print one-pager. FROM OUR ATTENDEES ÒOne of the best organised and most informative conferences in the digital arena I've been to.Ó PAUL MCCARTHY, NSW DEPT OF COMMERCE BROUGHT TO YOU BY OUR EXHIBITORS OUR SPONSORS CHAMPIONS OUR COMMUNITY PARTNERS ABOUT WEB DIRECTIONS Founded in Australia in 2004, by long time web industry figures Maxine Sherrin and John Allsopp, Web Directions conferences bring together the web industryÕs leading experts from around the world to educate and É Read more È SIGNUP TO THE NEWSLETTER Drop in your email address and stay up to date with the latest. Name: Email: SUBSCRIBE © Web Directions Pty Ltd. ABN: 20 118 802 118. All rights reserved. News Feed (RSS) | Podcast | Terms and Conditions | Privacy Policy